Pimp My Ride takes you into Pimp City, where people live by this rule: If your car isn't fully pimped out, you're better off walking. You and Xzibit will hook up your homies, turning their buckets and beaters into the hottest whips on the street. Redline through the highways and alleyways of Pimp City. You choose the mods, you choose the route, but pimpin' ain't easy. It will take speed and style to hook them up. Do you have what it takes to Pimp Their Ride?

• Xzibit will guide you through every stage of the pimping process Authentic people, broken rides - each mission will feature a person who truly needs their ride (and their life) pimped
• 16 vehicles in all - one for each of the 15 customers plus Xzibit's own high-rolling feature ride
• Over 15 suppliers per borough and 100s of parts, from tires and rims to bumpin' subwofer systems and high-def display panels
• 5 unique boroughs -- all free roam environments for the ultimate combination of racing and pimping